The Building That Shocked Vienna

Looshaus am Michaelerplatz

Adolf Loos (1870-1933) was born in what is now the Czech Republic, but much of his influence was felt in Vienna, Austria. He scandalized the city in 1909 by situating the bare-bones Goldman and Salatsch Building (Looshaus) across the plaza from the ornate Imperial Palace.

Loos justified the style of simplicity and functionality in his famous 1908 essay Ornament & Crime. Through his writings and building designs, Loos introduced modernist ideas to Vienna and the world.

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PHOTO: Looshaus am Michaelerplatz (Wikimedia)


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